Ermanno and Fabio, snowboard instructors for Ne.w Snowboard, chose bastard snowear and Electric goggles.
They’ve found particularly suitable for the job the Goja and Degree jackets with the Cargo pants, which resisted flawlessly to last weekend’s snow storms.
Here below the customized shades by Olimpia Zagnoli, Scarful and Cento Canesio for the Art Shade Expo at bastard store.
Olimpia brings her colorful universe, overpainting every corner of her BPM shade, including lenses.
Scarful worked on the surface, drilling and digging a pair of Detroit with a Dremel and other sharp tools.
Cento Canesio gave birth to a bicolor version of the Hardknox, applying his iconography on it through a thin black marker on gray spraypaint.
On Thursday June 10th, 6pm to 9pm, Electric presents Art Shade Expo at the bastard store in Milano.
Pick three artists, give’em a pair of Electric shades each and wait for their own custumize version.
The artists we picked for the italian edition are Olimpia Zagnoli, Scarful and Cento Canesio.
Electric will be at MIDO (International Optics, Optometry and Ophthalmology Exhibition) 2010 to present our new EVRX collection, optical frames.
This year, Electric is celebrating its 10th year and they will welcome us at ISPO in Munich to celebrate this event.
A good opportunity to discover the new collections among which 3 new goggle designs EG2.5, EG1K and EGB, the R.I.D.S. rider inspired series and the collaboration with Neff headwear, introduced for the first time at ISPO 2010.
From February 2010 7th through the 10th, Hall A2 – 236 with the entire FW 2010/2011 Electric collection, including the new R.I.D.S. series here below.
Happy 10th anniversary !!!
Last wednesday at the COMVERT Hq we really tested the Milano showroom with the Launch Party #27, that showcased bastard and Electric products for Fall Winter 2010, dedicated to retailers, distributors, sales reps, collaborators and friends.
The showroom will be open everyday on appointment for sales, starting next week. The only missing ingredient is now a ‘Showroom Manager’, and for this purpose we’re examining the last curricula that get submitted to us through the job opportunity posted here (italian language required).
Upon the Silmo (Mondial de l’Optique) 2009, we are proud to announce the release of the Electric EVRX collection, available 17 – 20 of September, Electric booth Pavillon 1 – Allée O – Stand n°21.
In Paris don’t miss the Electric EVRX Line and Clark magazine release party @ Panic Room Bar (Paris 11° subway: Bastille) free drinks until 10pm !
Man, we make it safe! It was not easy at all, special for the Grill and the party, but the week end in Val Senales was great…
Saturday morning Supersession at the big Jump and Ignorant Session at the pool, check the gallery below. In the afternoon we grll and dink the all day at the skatepark. Nikolai Danov and Marco Lambertucci were skating and we were playing ignogolf!
The night was too cold for party outside, so we moved to the Leon’s pub and the party went crazy (as usual over there).
Thanks to Gentlemen Riders, Alex Fakieshop, all the riders, drinkers and party animals! It’s always good to spend a couple of days there, they are champions in “happiness”!
Causa maltempo che si sta per abbattere sopra la ridente località di Gaverland abbiamo deciso di rinviare il photoshooting ai giorni 12 e 13 di Aprile
